 | Use this page to view syllabus information, learning objectives, required materials, and technical requirements for the module.
As a result of College adapting your modules to combine face-to-face on campus and online teaching and learning support, the breakdown of notional learning hours set out under the heading “Technical Requirements” below may not necessarily reflect how each module will be delivered this year. Further details relating to this will be made available by your department and will be updated as part of the student timetable. |
| PR 2600 - Introduction to Political Communication |
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Associated Term:
2021/22 Academic Session
Learning Objectives: The purpose of this course is to provide students with a broad overview of how citizens, politicians and the media interact across Western democracies during both electoral and governing periods. While the course will cover key aspects of political communication in the United Kingdom, the focus will be mostly comparative
Learning Outcomes:
1. Critically evaluate the role of political communication for the quality of democracy
2. Appreciate the differences that exist in media-politics relationships across the Western world
3. Understand the changes that are taking place in the media systems and election campaigns in the UK and elsewhere, particularly with repect to the role of digital media
4. Comprehend the professions, tools, conducts, and ethics of contemporary campaigns
5. Evaluate the scope and limits of the effects of political communication messages
Required Materials: Click here for the reading list system Technical Requirements: The total number of notional learning hours associated with course are 300. These will normally be broken down as follows: 20 hour(s) of Lectures across 20 week(s) 20 hour(s) of Seminars across 20 week(s) 260 hour(s) of Guided Independent Study Summative Assessment: Essay (2000 Words) - 25% Essay (2000 Words) - 25% Examination (120 minutes) - 50% |
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